Lifetree - Cape Town, South Africa

Lifetree Marketing offers strategic marketing, communications and business development direction and support, as well as the implementation of day-to-day sales and marketing activities. Specialising in the hospitality industry, we have worked with luxury hotels, game reserves, boutique guest houses, villa specialists and tour operators in Southern Africa.

Our strengths lie in assisting new business developments, developing brand identities, identifying marketing and business opportunities, maximising revenue and developing new channels of business for existing operations.

Services include:
Social media planning and execution

Running PR campaigns

Managing website and collateral development

Writing and disseminating e-newsletters

Planning and executing events

Managing office-based travel trade relations

Lifetree Media is about telling stories by visually depicting life around us, whether it’s a short documentary on the future of millennial travelers or statistics brought to life by motion graphics.

We breathe life into static content, based on a wealth of knowledge and many years of video production.

The services we offer cover all short and long form projects and include:

DIRECTING
with a detailed understanding of story structure and editing, ensuring that interviews effectively communicate the message and that the ‘cut-away’ visuals are abundant and broken down into effective sequences.

EDITING
often called directing for the second time, brings all the content together to form the story. This is called the off-line edit. In the on-line edit we do colour correction, colour grading, effects and add final graphics before delivery.

MOTION GRAPHICS
what has become an indispensable part of video production, this adds extra life with animations or beautifully crafted titles, taking video to the next level.